Nissan Eyeing On Datsun To Increase It’s Sales

Nissan Motor Co. is optimistic about low cost Datsun brand which could help in increasing its sales in India. Datsun Model – the “Go” hatchback with a price range of INR3.12lacs to INR3.70lacs, will be competing with India's crowded small-car market, which includes Maruti, Suzuki's popular Alto 800 hatchback.

By the end of February Nissan has captured 1.4% share in the local passenger vehicle market.

Nissan is targeting to acquire 10% share of India’s passenger vehicle market by 2017, which has already been delayed due to fall in sales of domestic cars in the economy.

PASSENGER VEHICLES MARKET IN INDIA

India shows a highly potential market for passenger vehicles. While owing a vehicle is considered a mandatory affair in India, the market for the same witnesses a major inflow of demand. Apparent economic slowdown might have obstructed the flourish of business from time to time, but the market has seen a reinvention of scopes in favorable economic background. The surge in the demand for passenger vehicles has often climbed up to a much considerable height, consecutively drawing the interests of manufacturers, investors and dealers of countries beyond Indian terrain.  

With a hike in the demand of passenger vehicle in India, there has been a wide spread in the availability of powerful models that excel in terms of performance and appearance. While such cars are increasing in count, they leave a sheer alluring impact to the target customers in the market. However, the sale of a brand new passenger vehicle may vary owing to the diversity in the nation’s economic graph. The inevitable reasons behind a negative impulse in case of purchasing a brand new passenger car can be the high inflation and interest rates at a background of economic downtrend and uncertainty in the job market. Hence, quite likely people turn to purchasing second hand, pre-owned passenger vehicles.

Shriram Automall India Limited makes car trading easy for the buyers and the sellers by offering a reliable bidding platform. The company has been dealing in used vehicles, farm/agricultural equipment and machinery for a long time. At present the entity is dealing in passenger vehicles, 2 wheelers, 3 wheelers etc. The company has received a lot of positive feedback already and many successful events have taken place with big manufacturers as well. Interested people can log in to the SAMIL’s official website http://bids.samil.in for more information about acquisition and disposal of used cars.