Nissan
Motor Co. is optimistic about low cost Datsun brand which could help in
increasing its sales in India. Datsun Model – the “Go” hatchback with a price range of INR3.12lacs to INR3.70lacs,
will be competing with India's
crowded small-car market, which includes Maruti, Suzuki's popular Alto 800 hatchback.
By
the end of February Nissan has captured 1.4% share in the local passenger vehicle market.
Nissan
is targeting to acquire 10% share of India’s passenger vehicle market by 2017,
which has already been delayed due to fall in sales of domestic cars in the
economy.
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